The Pretty & Profitable Plan: Business Tutoring

Ready to Master the Business Side of Your Floral Design?

Focus on what you need, when you need it.

Whether you want to finally nail your pricing strategy, set up systems that actually work, or learn design techniques that boost your profits, our business tutoring is designed around your specific needs.

Choose from focused classes or let us set up the systems for you—it's completely flexible and totally up to you.

What's Available

Single Session Focus

Perfect for: Quick wins and immediate improvements
Time: 1 session (1-1.5 hours)
Price: $170 each

CLASSES

  • Learn to price for financial sustainability. This class takes you from wholesale to retail & teaches you the WHYs of correct pricing. If you’re brand new to floral pricing, this class is for you.

    Math & creativity don’t always go hand-in-hand. The pricing classes are designed to take the pain out of pricing so that you can run a successful & sustainable business and still be creative.

    This class includes:

    • Step-by-Step plan for pricing arrangements - never 'just guess' a price again

    • Real-life examples - so the math makes sense

    • 1:1 help - so you feel confident in your pricing

    Class Length: 1.5 hours

  • If you have a handle on pricing basics but struggle with wedding pricing, this is the pricing class for you.

    Math & creativity don’t always go hand-in-hand. The pricing classes are designed to take the pain out of pricing so that you can run a successful & sustainable business and still be creative.

    In this class you’ll:

    • Learn how to stop under-quoting & over-promising - so you can feel good about your events

    • Learn how to stick to your buying plan (and how to create one) - so you quit giving money away

    • Master running your events profitably & your creative way

    Class Length: 1.5 hours

  • Learn how to create recipes for weddings or events that maximize profit.

    We’ll work from inspiration photos as well as creating recipes from scratch; modify recipes to work with wholesale bunch quantities and minimize leftovers; and create a buying plan you can feel confident will work for your business.

    At the end of this class, you’ll feel confident in your ability to create recipes for weddings and events and know that you’re maximizing your profit on every event.

  • If you sell arrangements for everyday events ((birthdays, gifts, sympathy, etc), you know that the ordering and planning process is completely different from wedding work.

    In this class you’ll learn how to create recipes for everyday work that maximize profit and minimize shrink.

    We’ll work from inspiration photos as well as creating recipes from scratch; modify recipes to work with wholesale bunch quantities; and create a plan so that you’re not constantly purchasing for special requests.

SYSTEM SET-UPS

  • We’ll create an Airtable database to track how much your materials cost you over the seasons.

    We’ll also show you how to enter information, add new items, and look up past information. Support while learning is always provided.

    This class is especially helpful for planning holidays & pricing events.

    This System Setup includes:

    • Complete Airtable database created for you

    • Personalized training for using the database

    Length of class: 1 hour + email support

  • We’ll get you up and running with the recipe program of your choice (EveryStem, Curate, Details, Google Sheets, and more).

    System set-up includes set-up of system & 1 1-hour instruction class plus support while you learn.

    This System Setup includes:

    • Program of choice setup for you

    • Personalized training for using the software

    Length of class: 1 hour + email support

  • Get started on documenting all the things it takes to run your business. (And stop repeating your instructions!)

    We’ll set up a system for creating documents that can easily be accessed by you and your employees and show you how to keep information up to date as your business grows.

    This System Setup includes:

    • Program of choice setup for you (airtable database, google drive + files, etc)

    • Personalized training for using the software

    Length of class: 1 hour + email support

Deep Dive Sessions

Perfect for: Complex topics that need more time
Time: 2 sessions (1-1.5 hours each)
Price: $255 each

CLASSES

  • Get BOTH pricing classes!

    How To Price For Profit Without Sacrificing Your Style

    PLUS

    Designing Profitable Events Without Loosing Your Creativity

    See Group I for details

  • Get BOTH recipe classes!

    Creating Recipes for Weddings

    PLUS

    Creating Recipes for Everyday Designs

SYSTEM SET-UP

  • Everything works better when you have a plan!

    We’ll create a workflow that’s based around how YOU run your business…just more efficient. When to order flowers, scheduling employees, creating a timeline for designing and delivery—you’ll have a plan to help your events go smoothly…start to finish!

  • Finding the time to set up new software can be difficult. We’ll do this for you!

    And then we’ll teach you how to use the software so you’re up and running in no time!

    From entering wholesale prices to creating email and mood board templates, we’ll get the background taken care of for you.

Special Requests

Perfect for: Custom help with specific tools and unique needs
Time: Hourly sessions as needed
Price: $85/hour

Examples include:

  • Canva instruction and design tips

  • Setting up email mailing lists

  • Organizing your studio for maximum efficiency

  • Custom training on specific software

  • Any other business need you have!

Need Help Choosing?

System Analysis Meeting - $195

Not sure where to start? We'll review your current software and procedures, then recommend exactly what you need to streamline your business.

This is often recommended before major system setups to ensure everything works together perfectly.

Ready to Get Started?

Your business, your timeline, your choice. Pick the areas you need help with most and let's tackle them together.

  • Zoom Access.

    Live, interactive sessions on Zoom mean you can ask questions the moment they pop up. Plus, every session is recorded so you can revisit the material whenever you need a refresher.

  • Focus on what’s important to you

    Every florist has that one business thing that makes them want to hide under the design table.

    Whether it's pricing, organizing orders, or setting up systems—we all have business tasks that feel overwhelming.

    You don't have to figure it out alone. We'll teach you step-by-step until you feel as confident with business as you do with design.

  • Helpful Resources.

    You won't leave empty-handed. Every session includes a curated list of resources to help you keep building on what you've learned—because the real growth happens when you keep practicing.